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Calling all Educational Institutions who want to be further involved in the Games Industry

Today we are excited to be launching a Women in Games Educational Ambassadors Programme to complete our Ambassadors EcoSystem of Individual Ambassadors and Corporate Ambassadors.

We are seeking Founding Women in Games Educational Ambassadors.  If you are an Educational Institution: college, university, private provider, trainer or awarding body join us on our mission to identify and effect the lasting change needed to bring about full gender equity and parity in the games sector and who believe in our vision of a games industry, culture and community free of gender discrimination, where full equity of opportunity, treatment and conditions empowers ALL women, of any age, of any race, of any background, any ethnicity, any sexual orientation, to achieve their full potential.

Dr. Ruth Falconer, Head of Division: Games Tech and Maths for Abertay University and Director of Education for Women in Games commented “I am delighted that the Educational Ambassador scheme has been launched. There is still much work to be done in addressing gender imbalance in the Game Industries and the Education sector has a key role to play. I look forward to working with Universities, Colleges, trainers and awarding bodies in realising the ambitions of Women in Games.”

Marie-Claire Isaaman, CEO of Women in Games said, “The work of the educational sector in developing diverse talent for the games industry is absolutely vital. Women in Games has a global network of talented game industry professionals, access to some of the most exciting games studios in the world and by joining up the educational sector through our Ambassadors Ecosystem we create a flowing conduit, that connects professional individuals, industry and educators to each other, enabling genuine collaborations to take place. These meaningful connections take us closer toward  achieving our vision of a games industry, culture and community free of gender discrimination”.

All Founding Women in Games Educational Ambassadors (who have joined us by August 20) will have the unique opportunity to take an active part in the Women in Games Global Conference (WIGGC) which has been supported by Innovate U.K. The WIGGC is taking place online on Hopin, an innovative  online conference platform, during  week commencing 7th September – further detailed announcements to follow soon.

For more information please email education@womeningames.org

New Ambassadors in Madagascar, Serbia, Chile and South Korea brings WIGJ to 41 Countries.

Women in Games is pleased to announce the appointment of a further 35 Ambassadors bringing the total to 326 in 41 different countries. We welcome our first ambassador from Madagascar, Luana Karen Andriamamonjy, from Serbia, Millica Todorovic, from Chile, Carolina Judith Teresita Verdejo Vera and from South Korea, Julie Hyunjoo Song.

Women in Games is a non-partisan, not-for-profit organisation founded in 2009, grown from grassroots to be the leading global force on gender equality in the gaming business. It works to achieve full and lasting equity and parity throughout the gaming and esports industry pipelines and beyond. Its vision is of not only an industry but a culture and community free of gender discrimination, where equality of opportunity, treatment and conditions empowers girls and women from all backgrounds to achieve full potential.

Ambassadors are grouped by geographical region and we welcome Bhavin Makwana, Lorna Tilch, Sharan Bassi and Vidyuth Manu for the North of the UK. From London and the South East, we welcome Caz Lacey, Charlene Lebrun, Kayleigh Robinson and Monika Wisiewska. From the Midlands we welcome Amelia Robers and Vicky Clark. From Scotland we have Niamh Loughran joining.

From mainland Europe, we welcome Celestia Koh, Dhaunae De Vir, Julianne Harty and Laura Rojas from Sweden. Dr Elsavet Jiourti from Cyprus. Filiz Yakar and Olha Kravtsova from Germany.

From the North American region, we welcome Abby Sherlock, Callie Simonton, Crystal Mills, Eliot Oreskovic, Emma Bullen, Emilice Vener, Katharine Berry, Leila Varzideh, Roxanne Hafer and Zoe Curnoe. In the Rest of the World region, we welcome Christian Bejarano from Mexico, Mahreen T Butt from Pakistan and Raquel Figueiredo Silva from Brazil.

“Women in Games is proud of all our Ambassadors, who increasingly join us from all corners of the world to support us with our vision and mission. We look forward to connecting everyone at our Women in Games Global Conference 2020 this September. The focus of this year’s conference is designed to support our growing global community through the Covid-19 crisis. With a focus on business and entrepreneurship, game development and culture, education, careers and esports alongside our awards, showcase and worldwide games jam, we look forward to hearing everyone’s stories, engaging with debate and discussion as well as enjoying congenial virtual networking.” says Marie-Claire Isaaman, CEO Women in Games.

You can see the full list of Ambassadors including their location and job role, as well as how to apply if you are interested in joining our Ambassador team here

Women in Games extends its Ambassador Programme into Esports with another 24 in month.

Women in Games is pleased to announce the appointment of a further 24 Ambassadors bringing the total to 291 in 37 different countries. Over 30 of new Ambassadors in the last 3 months work in the esports sector and we expect this to grow substantially. 70% of new Ambassadors are from outside the UK.  We welcome our first Ambassador from Greece, Danae Antonopoulou.

Women in Games is a non-partisan, not-for-profit organisation founded in 2009, grown from grassroots to be the leading global force on gender equality in the gaming business. It works to achieve full and lasting equity and parity throughout the gaming and esports industry pipelines and beyond. Its vision is of not only an industry but a culture and community free of gender discrimination, where equality of opportunity, treatment and conditions empowers girls and women from all backgrounds to achieve full potential.

Ambassadors are grouped by geographical region and we welcome Emily-Rose Worrall from Liverpool for the North of the UK. Natalie Hunt is joining us from the South of the UK. From London and the South East, we welcome Grace Collas, Hannah Jay Rees and Holly Gordon. From the Midlands we welcome Lauren Moses. From Scotland we have Charly Harbord joining.
From mainland Europe, we welcome Marina Sevastidou from Cyprus and Oskar Svanberg from Sweden.

From the North American region, we welcome Charlene Ingram, Imanni Ahmed, Jay Powell, Juliette Dupré, Maria Oliveria Tamellini, Maria Tokatijan, Scarlet Dangerfield, Stefy Bau, Susannah Jones and Viviane Feltrin. In the Rest of the World region, we welcome Adoné Kitching from South Africa, Cecilia Natalia Duarte from Buenos Aires and Mahum Khan and Warda Rashid from Pakistan.

“Women in Games continues to reach out globally in these uncertain times. The organisation provides an infrastructure that is welcoming to individuals who care passionately about the future of the games industry from all over the world.  I am pleased that Women in Games is building a coalition of advisers and supporters to help attract and retain more women in esports and our Ambassador programme is open to all who work in this sector.” says David Smith, COO and Esports Lead for Women in Games.

You can see the full list of Ambassadors including their location and job role, as well as how to apply if you are interested in joining our Ambassador team here

Women in Games Global Conference 2020 will go ahead thanks to support from Innovate UK, the UK’s innovation agency

Women in Games is thrilled to announce they have been awarded an Innovate UK Competition for Business-led Innovation in Response to Global Disruption Grant. Over 8600 companies applied for this grant-aid and only 800 were successfully funded or part-funded. The competition’s aim is to support the development of ambitious and innovative products and services which will help society or industry during and after the COVID-19 pandemic. Women in Games will use the grant to help design and deliver the most innovative and forward-thinking online Women in Games Global Conference 2020. 

Innovate UK Executive Chair Dr Ian Campbell, said: “The COVID-19 situation affects not only the nation’s health but also the economy and society. Businesses from all over the UK answered our call rapidly to meet the challenges we face today and in the future through the power of innovation.

“The ideas we have seen can truly make a significant impact on society, improve the lives of individuals, especially those in vulnerable groups and enable innovative businesses to prosper in challenging circumstances.”

COVID-19 and its impact means the 10th Women in Games European Conference cannot exist in its physical form in 2020. But existing equality challenges continue to impact the professional lives and personal wellbeing of females in the games sector. These are also being made worse by new problems emerging from pandemic-related disruption – from women adapting to remote work experiencing increased ‘digital discrimination’ to a surge in domestic abuse and mental health challenges. Both the UK Government and United Nations increasingly recognise Covid-19 is having devastating social consequences for females. As a result, our conference is needed now more than ever to continue to support the community. 

Women in Games is the leading force for gender equity and parity in the global games industry. Our vision is to innovate a pathfinder model for virtual conferences that engage and connect, entertain and educate audiences in new and impactful ways. Driving positive social change by harnessing the power of applied games design and immersive technologies, data science and artificial intelligence. 

Women in Games has been focussed on building and connecting a global  female community of practice, with 300 Women in Games Ambassadors in 36 countries. And our networked Women in Games organisations such as Women in Games France, Italy and Norway as well as Corporate Ambassadors with businesses across the globe.  

CEO Marie-Claire Isaaman says: 

We were very concerned we wouldn’t be able to go ahead with the annual ‘Women in Games European Conference’ this September, so considered delivering it online, it became clear there was actually an opportunity to reach a wider audience and go truly global…We knew it was a great idea but as a small not for profit, we knew we didn’t have the resources for this. Women in Games submitted an ambitious bid to get the Women in Games Global Conference 2020 up and running. My team and I are absolutely thrilled to be getting this backing from Innovate UK. And most importantly to be able to support and engage the Games Industry on a global scale this time.

Women in Games, Cat Collective Partner to Further Intersectional Opportunities in Esports

In an ongoing effort to support intersectional representation in esports, Women in Games is pleased to announce a partnership with the Cat Collective, a community-oriented organisation focused on inclusivity in gaming.

Women in Games will help further the Cat Collective’s visibility goals, provide counsel and advocacy, and drive support and engagement for it.

“The Cat Collective’s goals are to bring visibility to our international women and LGBTQ+ players, and to give them what they need to succeed, whether that is in-game coaching, or teaching them how to run teams or manage server-wide events,” explains Emma Brown, Women in Games Ambassador and Founder of the Cat Collective. “We have a diverse collection of expertise to share, from CV editing to graphic design; ensuring transmission of many skills keeps our community agile. The Cat Collective are especially excited to help Women in Games grow its esports footprint, so we can help more women and LGBTQ+ players find a welcoming environment for learning and forming lasting friendships.”

The Cat Collective hosts four female, non-binary, and mixed teams—The Jetpack Cats, Catana, Fighting Lion and Hel’s Kittens—who scrim and play in grassroots Overwatch tournaments. Each is international in scope and participates regularly in community-level events. It is also expanding its roster of games and recruiting additional teams, players, coaches and esports talent.

“Women in Games is keen to support women and minorities in making esports more diverse,” says Marie-Claire Isaaman, CEO of Women in Games. “Low visibility for the few women already in the sector makes others believe that esports is not for them. We’d like to proactively help the industry cultivate more spaces where women and minorities can find their feet, and develop the skills necessary to compete in open tournaments, at the pro level if they desire. The Cat Collective has a proven ability to attract and grow talent sustainably; we welcome the chance to work with them.”

Women in Games is a non partisan, not-for-profit organisation founded in 2009, grown from grassroots to the leading global force on gender equality in the gaming business. It works to achieve full and lasting equity and parity throughout the gaming and esports industry pipelines and beyond. Its vision is of not only an industry, but a culture and community free of gender discrimination, where equality of opportunity, treatment and conditions empowers girls and women from all backgrounds to achieve full potential.

Women in Games Ambassador Programme goes global with 36 countries now represented.

Women in Games is pleased to announce the appointment of a further 29 Ambassadors bringing the total to 267. The growth of the Ambassadors Programme nationally and internationally continues with 20 more joining the organisation. Now in 36 countries, we welcome our first Ambassadors from Russia, Olga Makushenko, and from Cyprus, Elena Loucaidou.

Women in Games is a non-partisan, not-for-profit organisation founded in 2009, grown from grassroots to be the leading global force on gender equality in the gaming business. It works to achieve full and lasting equity and parity throughout the gaming and esports industry pipelines and beyond. Its vision is of not only an industry but a culture and community free of gender discrimination, where equality of opportunity, treatment and conditions empowers girls and women from all backgrounds to achieve full potential.

Ambassadors are grouped by geographical region and we welcome Christina Harper, Emma Brown and Richard Huggan from the North of the UK. Emma Park is joining us from the South of the UK. From London and the South East, we welcome Jonas Kontautas, Katharina Krumme and Lee Watson. From Scotland we have Alison Clark, Cecilia Jialin Zhang and Sarah Crawford joining.
From mainland Europe, we welcome Lory Cherpit from Switzerland, Daena Michell from Spain, Elena Loucaldou from Cyprus, Fatima Marcos from Portugal, Ozlen Arslan from Germany, Lisa Pendse from France, Marie Daniel and Linn-Marie Edlund from Sweden and Olga Makushenko from Russia.

From the North American region, we welcome Aiden Strawhun, Avani Jain, Cathy Montes, Christine Marten, Maria Tokatijan, Maya Rand and Maria Vasilchikova. In the Rest of the World region, we welcome Claudia Ciardi from Brazil, Maha Nawaz from Pakistan, Micaela Mantegna from Argentina and Susannah Emery from Australia.

“Women in Games is strategically focused on engaging with and supporting women from the UK and across the globe at this time of great uncertainty. There are many positive impacts that can be gained from networked communities, sharing challenges alongside best practice and inspiring others through professional exchanges. This is vital to the health and progression women in the games industry at all stages. And this is why our ambassadors, with their skill, knowledge and experience are so important. ” says Marie-Claire Isaaman, CEO of Women in Games.

You can see the full list of Ambassadors including their location and job role, as well as how to apply if you are interested in joining our Ambassador team here

Antonia Gold from Sheridans joins Women in Games WIGJ Advisory Board

We are pleased to announce Antonia Gold has joined the Advisory Board for Women in Games WIGJ.

Antonia is a Games, Tech & Data lawyer at Sheridans, which offers one of Europe’s most well-established and respected Games practices. She advises on all aspects of commercial and data protection law and, in particular, specialises in helping games companies use their data in a legally compliant way – whether in respect of player data, online marketing, events or staff data. Antonia’s practice also focuses on privacy in the context of innovative technologies and adtech.

She stated, “I am thrilled to be part of Women in Games and am ready to roll up my sleeves and support it in its mission of achieving full and lasting equality for all women throughout the games industry”.

We are thrilled to have Antonia join us with her expertise and the full support of Sheridans.

Jagex joins Women in Games as our latest Corporate Ambassador

We are pleased to announce Jagex as our latest Corporate Ambassador and newest member of the Women in Games family. They have already made some great strides in creating a more equal games industry by helping form the UKIE diversity pledge as funding partners, organised a workshop with Girls’ Game Lab about teaching 8-12 year old girls to make their first game in an afternoon and have also started an internal support initiative, that will help answer any diversity related questions and also provide support.

Jagex has stated, “As company of passionate developers and producers of living games, we’re very proud to support Women in Games. At Jagex, we believe that higher levels of gender diversity in the organisation has a positive impact on our culture. The progressive strides we’re taking in engaging with young women studying STEM subjects to encourage career considerations in the video game industry, and empowering women within it, is vitally important to reflect the gender diversity and interests of our players”.

We look forward to working with them closely over the coming year and seeing what we can do!

Women in Games Ambassadors are now in 34 countries with 26 Ambassadors in North America

Ambassadors at 2019 Conference

Women in Games is pleased to announce the appointment of a further 11 Ambassadors bringing the total to 239. The growth of Ambassadors outside the UK continues with another 7 joining the organisation. The Vision of Women in Games is a games industry, culture and community free of gender discrimination, where full equality of opportunity, treatment and conditions empowers all women to achieve their full potential. Our Ambassadors volunteer to organise a local meeting or event of their choosing in their studio, city or region in the first 12 months and are given some support to do this. 2 Ambassadors can work together to do this.

Ambassadors are grouped by geographical region and we welcome Emily Sheraton and Katie Memmott from the North of the UK. Wales is now the map with Bex Betton from Cardiff and she is grouped with our Ambassadors in the Midlands of the UK. From London and the South East, we welcome Eugenia Peruzzo.

From mainland Europe, we welcome Anita Szegedi from Hungary, Saskia van der Lindon – the first Ambassador in Ireland – and Sophia Yiasoumi from Germany. In a newly created North American region we welcome Chaka Cumberbatch-Tinsley and Nicola Smith from the USA. Women in Games now has 26 Ambassadors from North America with 17 from the USA and 9 from Canada.

In the Rest of the World region we welcome Ellen Monteiro from Brazil and Paula Sifredi from Argentina.

“I am pleased to see the Ambassador network continue to grow. We have received a number of messages from Women across the globe looking for advice and support in these unprecedented times. Now more than ever we need to step up and advocate as Women in Games Ambassadors. Existing equality challenges are being compounded by new problems emerging from pandemic-related disruption to the games industry, its working contexts and conditions. As a result, the Ambassador events are needed now more than ever to support the community. I look forward to working with our ambassadors on virtual events across the world.”

You can see the full list of Ambassadors including their location and job role, as well as how to apply if you are interested in joining our Ambassador team on this page

Kwalee joins Women in Games WIGJ as a Corporate Ambassador


We are very pleased to announce Kwalee as our latest Corporate Ambassador. Jennifer Koch from their Talent Acquisition team is already one of our ambassadors and we are thrilled to welcome the rest of the Kwalee team into the Women in Games family.

Kwalee further stated on their blog “for us, the aim of becoming an ambassador is to truly inspire more women to consider a career in gaming and help the entire industry become a more equal place to be. We recently conducted a study that found that there is almost no difference whatsoever when it comes to how fun or enjoyable women view a job in gaming vs. men (58% of women think getting a job in gaming would be fun/enjoyable vs. 62% of men). However more than a third of women feel gaming is an industry they would find difficult to break into. Something obviously needs to change and we want to play a part in it!”

We look forward to working closer with Kwalee and helping bring about this change to the industry.